In the October 2010 issue of Corporate Counsel, we provided five tips that corporations should follow to avoid "E-Trouble," a term we coined to refer to the devastating impact emails and electronically stored information can have in litigation. With social media use exploding nationwide, the E-Trouble threat has expanded to platforms such as Facebook, Twitter, LinkedIn, MySpace, YouTube, and Foursquare, which all allow users to create profiles and "connect" with others to meet new people; share ideas, news, entertainment, personal information, photographs, and videos; and engage in networking.
An August 2011 Nielsen Company study found that Americans spend nearly a quarter of their online time on social networking sites and blogs, a 43 percent increase from the previous year. Since social media sites have become increasingly popular for marketing and business purposes, the risk of E-Trouble has increased, and managing that risk is mission-critical for corporations operating in today's online world.
New York Congressman Anthony Weiner's fall from grace this past summer was caused by his misuse of social media. Weiner's case may be extreme -- he was forced to resign over a scandal begun by a Twitter post -- but the case should serve as a warning: Online activities do not remain "private" and can be very damaging. Even well-educated users exercise poor judgment while utilizing social media sites.
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Source: law.com
By: Judah Lifschitz and Laura Fraher
An August 2011 Nielsen Company study found that Americans spend nearly a quarter of their online time on social networking sites and blogs, a 43 percent increase from the previous year. Since social media sites have become increasingly popular for marketing and business purposes, the risk of E-Trouble has increased, and managing that risk is mission-critical for corporations operating in today's online world.
New York Congressman Anthony Weiner's fall from grace this past summer was caused by his misuse of social media. Weiner's case may be extreme -- he was forced to resign over a scandal begun by a Twitter post -- but the case should serve as a warning: Online activities do not remain "private" and can be very damaging. Even well-educated users exercise poor judgment while utilizing social media sites.
To Continue Reading: Click Here
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Source: law.com
By: Judah Lifschitz and Laura Fraher
1 comments:
My company Globanet has a solution that captures all social media communication and Archives it as individual messages to reduce the potential risk associated with Tweets, Bloomberg, and Blackberry devices. I would be happy to help further if you have any questions. Please contact me at 310-993-6245 or email briba@globanet.com
— Brad Riba
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