Wednesday, July 29, 2009

Six More Keys to Better Searching

Last month, I talked about how judges are setting new standards for e-discovery keyword searches. I laid out the first four of 10 steps guaranteed to help you fashion more effective, efficient and defensible queries:

1. Start with the request for production.

2. Seek input from key players.

3. Look at what you've got and the tools you'll use.

4. Communicate and collaborate.

This month we cover the next six steps.

5. Incorporate misspellings, variants and synonyms.

Did you know Google got its name because its founders couldn't spell googol? Whether due to typos, transposition, IM-speak, misuse of homophones or ignorance, electronically stored information fairly crawls with misspellings that complicate keyword search. Merely searching for "management" will miss "managment" and "mangement."

To address this, you must either include common variants and errors in your list of keywords or employ a search tool that supports fuzzy searching. The former tends to be more efficient because fuzzy searching (also called approximate string matching) mechanically varies letters, often producing an unacceptably high level of false hits.


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Source: law.com
By Craig Ball

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